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SoftServe and Adam Announce a Strategic Partnership to Help Enterprises Deliver Engaging Customer Experience and Digitize Brands

Tuesday January 17th, 2017
Company News
SoftServe, a global leader in digital software development and consulting, and ADAM Software, a leader in Digital Asset Management (DAM) recently named as a Digital Asset Management leader in The Forrester Wave™: Digital Asset Management For Customer Experience, Q3 2016, today announced a strategic partnership.

With the DAM market growing rapidly, it is important to help organizations create, manage, and deliver digital content that can ensure consistency across various channels. This partnership combines SoftServe’s expertise in such areas as Experience Design, Big Data and Advanced Analytics, IoT, and Digital Enterprise Consulting, with the holistic capabilities of ADAM’s Smart Content Hub™, a content platform that engages customers and creates opportunities connected to their brands.

Robert Corace, EVP, Digital Disruption, SoftServe, said: “SoftServe has been innovating in the digital space for over 20 years with deep R&D acumen delivering complex business solutions for both Enterprise and the software companies that serve them. We are always looking to expand our global partner network and bring value to our customers. The partnership with ADAM will allow SoftServe to couple its deep engineering capabilities and leading digital design expertise to ADAM’s best in class DAM and PIM solutions. The resulting innovative offerings will be presented in our new Digital Design Center in Austin, TX, which is opening soon”.

Pieter Casneuf, CEO, ADAM Software, commented: “DAM is a crucial part of a larger marketing technology landscape that manages customer-facing rich media content. Together with SoftServe, we can deliver the best outcome for organizations and their projects through the DX Platform. We are proud and honored that ADAM is a part of this platform”.

SoftServe’s market focus around Commerce, Media, Financial Services and Healthcare/Life Sciences aligns well with ADAM’s market focus and positioning, creating a powerful Digital Services offering. The resulting broad and deep IP/accelerators across the Digital Experience will bring added value and a number of time and cost related benefits to customers of both companies.

About ADAM

ADAM Software helps brands deliver great customer experiences. Its Smart Content Hub helps you to answer many of today’s marketing challenges. Available in the cloud or on-premise, this content platform is scalable for enterprises of all sizes and brings a new way of thinking to managing customer experiences. Visit http://www.adamsoftware.net to learn more.